Kushal is a trailblazer in enhancing pregnancy wellbeing, wellness, and maternal mental health in rural communities of India. By blending the power of community and technology, we transform the pregnancy journey for women and their families. In our secure spaces, women share stories, learn from each other, and offer mutual support.
By joining us, women gain vital health insights while fostering a strong sense of empowerment and autonomy. Equipped with the knowledge to make informed decisions, they drive healthier outcomes for themselves and their children, igniting lasting positive change in their lives and communities.
Furthermore, Kushal-trained community focal points empower women with access to digital tools, helping them navigate pregnancy and motherhood with confidence and care.
Kushal arranges weekly well-being workshops in Bengali, facilitated by trained social entrepreneurs deeply embedded in the community. These workshops create a space for pregnant women to share their experiences, emotionally support each other, and learn ways to stay physically and psychologically healthy.
Kushal is addressing the issue of the digital gender divide by providing training workshops for women on internet use and navigation. As part of this initiative, digital resources have been developed to guide pregnant women on using smartphones and accessing Kushal's web resources. The main goal of this program is to empower women digitally, enabling them to have greater access to livelihood support and education.
Kushal's approach centres around the art of storytelling. Our workshops employ the power of stories for therapeutic storytelling and narrative therapy, drawing on the rich oral storytelling tradition within communities. This fosters peer support and helps improve the content in an ongoing manner.
Our society tends to focus on immediate solutions when it comes to the health and nutrition of pregnant women and new mothers. However, we could adopt a more comprehensive approach that encourages lifelong healthy habits. This can be achieved by promoting nutritious recipes and targeted food distribution. By distributing food packs, we harness the power of storytelling to share culinary experiences and cultivate healthy eating habits.
